Patients were already Googling cardiologists by name after GP recommendations. ACS just wasn’t showing up when they did.
The results
Patients searching a cardiologist by name are now finding them on ACS’ own site — not on directories.
Specialists out of 11 cited by ChatGPT & Google AI Overviews for “best cardiologist Sydney”.
Organic traffic to TAVI, ablation and pacemaker pages.
Monthly appointment bookings via the site.
Owned featured snippets across cardiology terms.
SERP movement
The brief
ACS is one of Sydney’s most respected cardiology groups. The specialists had decades of experience, publications, major hospital appointments — and almost zero presence when a patient Googled their name.
Third-party directories were taking every branded click. AI answers were recommending competitors. Our job: own the search journey from GP recommendation to appointment booking.
Patients we helped find the right specialist
Arrhythmia · 67
Post-TAVI follow-up
Heart failure reviewWe used to lose patients to directories and comparison sites. Now they find us first — and they arrive already knowing who they want to see.
Managing Partner · ACS
Specialist search done right
See where you’re visible, where competitors are winning, and where AI is sending your patients instead.
